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Research Awards 2010

The Call for Entries is now closed and the winners have been announced!

Growing in strength and prestige year-on-year, our well-established and much coveted awards now offer you - and your organisation - a number of different routes to stardom - winner or finalist you will find yourself in the spotlight on 13 December.

The Research Awards scheme - in brief

  • promotes outstanding achievement, innovation, excellence and effectiveness in market, social and opinion research.
  • recognises and celebrates the contribution that market research makes to business, communication and policy-making.
  • seeks to identify and reward both research and business achievement.
  • offers categories for public and private sector, individuals, teams, organisations and businesses, agencies and client-side.
  • includes both nominated and competitive entry categories.

The Research Awards categories

Follow the links below to see what each category offers.

MRS awards – for excellence, effectiveness and innovation in research:

Note: Technology Effectiveness category is administered and judged by the ASC, with a different timetable. Full details

Research magazine awards – for business achievement and innovation:

Timetable for 2010 competitive entry categories

 


Overview

2010 Perspective

2010 Categories

2010 Timetable

Judging Panels
    – MRS
    Research

How to win
    – guidelines
    – workshop

Hear what previous winners have said

2010 Awards Dinner

 

From the Chairs of the Judging Panels - the 2010 Perspective:

Sally Ford-Hutchinson, Chair of the MRS Awards Panel, explains: “The research industry has gone through a period of remarkable change. Innovation, good business strategy and effective client-agency relationships have seen us through a particularly tough climate, and it is fitting that we come together to applaud those who are driving this success.

The Research Awards are about recognising the research suppliers who are at the forefront of industry developments, quick to respond to changing market demands and helping clients achieve results which underpin their commercial strategy."

Sally Ford-Hutchinson
Sally Ford-Hutchinson

Marc Brenner, Chair of the Research magazine Awards Panel, continues: "More than ever research businesses and in-house teams need to demonstrate the value that their insight brings, both at a strategic level and to the bottom line.

Last year saw high-quality entries in the much-coveted Best Agency, Best New Agency and Best Place to Work categories as research businesses sought industry recognition for their outstanding work in the face of recession. We expect the same high standards in 2010.

This year, for the first time, we will showcase the exceptional work carried out client-side and introduce a new category, Best In-house Research Team, aimed at rewarding those teams making a real impact within their organisations.  In addition, and in recognition of increasing calls from research users for innovation and new thinking, we will be presenting an award for Best Innovation.  

These two new categories will reinforce the already strong Research magazine awards line up and we look forward to receiving a bumper crop of inspiring entries."

Photo: Marc Brenner
Marc Brenner

How to win an award

Guidelines

A ground-breaking and successful research project - or outstanding business achievement - is only the starting point for an award-winning entry.

The much more difficult task is demonstrate how and why it is successful, ground-breaking or outstanding in the context of the criteria for the award.

There is an art to writing a convincing submission – clarity and relevance being a primary requirement! You then have to convince the judges that the contribution has been significant, and preferably measurable. They will be unimpressed by a sales pitch or unsubstantiated assertions of success.

Not everyone can win or be shortlisted, but no entry should fall down on the basics.

Workshop

We can’t write your submission for you – but this year we once again offered a free workshop for all would-be winners covering how to plan and write your entry and general guidelines on what makes a winning submission.

Led by Nick Southgate and Sally Ford-Hutchinson, this free session held at MRS on 21 June was open to anyone looking for insight and practical help on how to ensure their entry ticks all the right boxes.

 

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