Press coverage: May 2006
Brand Strategy
Roy Langmaid (Promise) on his Research 2006 conference paper ‘Reconnecting the Primeminister’, and how research informs government strategy.
May 2006
Marketing
Simon Lidington, on the important role of market research in new product development and how research can make or break branding decisions.
10 May 2006
Research
Kevin McLean (MRS Conference Chair) on the Research 2006 Awards and the relationship between market research agencies and their clients.
May 2006
SRA News
Ruth Buchanan (Royal Mail Group and R-Net Steering Group member) on Research 2006 and what broader business opportunities the conferences offer younger researchers.
May 2006
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