Guidelines

MRS Guidelines supplement the Code and Regulations, providing interpretation and best practice advice.

	A Guide to Understanding and Working with Market Research Agencies and Consultancies (free copies are available to download in the Members and Company Partners areas)
	Business-to-business research
	CIPR/MRS/RSS Guidelines for Using Statistics in Communications
	Code of Practice for Conducting Market Research in Town Centres (PDF 148KB, PDF Help)
	Conducting research with children and young people
	Conducting research with employees
	Data Protection Act 1998 A Basic Guide to the Data Protection Act 1998 The Data Protection Act 1998 and Market Research: Guidance for MRS Members Data Protection Act 1998 - Who's Who? Data Protection Act 1998: Guidelines for Social Research Market Research Processes and the Data Protection Act
	Food and Drink Hall Test Check List (PDF 100KB, PDF Help)
	Free Prize Draws Guidance Note
	Freedom of Information Act 2000
	Internet research
	MRS Guidelines on Mystery Customer Research
	MRS Guidelines on the use of incentives
	Privacy and Electronic Communications Regulations 2003 (PDF 96KB, PDF Help)
	Qualitative research
	Questionnaire design
	The Responsibilities of Interviewers
	Using Surveys for Consultation
	Other organisations produce guidelines which should also be referred to